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BEEF DONE DIFFERENTLY

TM

Say hello to beef that's better for you. 

Grass-fed & pasture-raised. No added hormones or antibiotics. Just clean, high-quality beef that is naturally rich in protein, iron, and exceptional flavor.

BEEF DONE DIFFERENTLY

TM
TM

Grass-fed & pasture-raised. No added hormones or antibiotics. Just clean, high-quality beef that is naturally rich in protein, iron, and exceptional flavor.

Say hello to beef that's better for you.

Our cattle are pasture raised, 

& raised on non-GMO feed. 

Responsible and naturally exceptional.

green cow
colorful mountains

never given added hormones

orange flower

(and better for the planet)

(click here, to learn more)

(keeping it real)

Say hello to beef that's better for you.

(and better for the planet)

Our cattle are
pasture raised.

They are never given added hormones
or antibiotics.
(click here, to learn more)

 Raised on
non-GMO feed. 

Responsible and naturally exceptional.
(keeping it real)

Meet Our Beef

Meet our Beef

colorful pastures art

The Pre Difference

A single, whole ingredient that gives you the fuel to tackle anything that comes your way (and feel good about eating it).

The Pre Difference

Single, whole ingredient gives you the fuel to tackle anything that comes your way (and feel good about eating).

Man smiling holding Pre brands petite sirloin with a bright pink abckground

100% Grass Fed & Finished

Most “grass-fed” beef is finished on grain. Ours isn’t. Pre cattle stay on pasture for life, grazing only on nutrient-rich grass — no added hormones or antibiotics. The result: pure, 100% grass-fed and finished beef you can trust.

A skillet with a ribeye, herbs and butter.

Quality You Can Taste

Sourced from the world’s best pastures in Australia, New Zealand, and the U.S., our 100% grass-fed, grass-finished beef meets a rigorous 15-point standard for flavor and care and comes from trusted, certified farmers. 

Woman smiling, on a bright orange background, holding Pre Brand's New York Stip Steak

Transparency Matters

At Pre, our packaging is literally transparent—BPA-free, vacuum-sealed for freshness, and free from added dyes or color-enhancing gasses. We have nothing to hide!

Bright pink kabobs on a grill

Better for You

Pre® grass-fed, grass-finished beef has fewer calories and less fat than grain-fed beef because our cattle grow naturally, exercise freely, and aren’t given added hormones or antibiotics. It's also loaded  with more protein, vitamins, minerals, omega-3s, CLAs, and other essential nutrients!

Orange background with woman smiling and holding Pre New York Strip Steak

100% Grass Fed & Finished

Most “grass-fed” beef is finished on grain. Ours isn’t. Pre cattle stay on pasture for life, grazing only on nutrient-rich grass — no added hormones or antibiotics. The result: pure, 100% grass-fed and finished beef you can trust.

Pre Ribeye steak in a red skillet with butter and herbs

Quality You Can Taste

Sourced from the world’s best pastures in Australia, New Zealand, and the U.S., our 100% grass-fed, grass-finished beef meets rigorous 15-point standards for flavor and care and comes from trusted, certified farmers. 

Smiling man holding a package of Petite Sirloin

Transparency Matters

At Pre, our packaging is literally transparent—BPA-free, vacuum-sealed for freshness, and free from added dyes or color-enhancing gasses.

We have nothing to hide!

Pre petite sirloin kabobs on a pink grill

Better for You

Pre® grass-fed, grass-finished beef has fewer calories and less fat than grain-fed beef because our cattle grow naturally, exercise freely, and aren’t given added hormones or antibiotics. It's also loaded  with more protein, vitamins, minerals, omega-3s, CLA, and other essential nutrients!

Get your hands on some.

Get Your Hands on Some

What to cook this week

What to cook this week

New York Strip Steak with Salsa Verde

1 hour, 30 min

New York Strip steak with salsa verde next to it on a pink background

What to cook this week

Teriyaki Meatball Ramen Lunch Bowl

30 min
Ramen in a lunchbox with big meatballs

What to cook this week

Steak Aguachile and Ponzu Sauce

45 min
Aguachile with citrus and vegetables on a bright lime background with Pre New York Strip Steak

What to cook this week

Maple Breakfast Sausage

35 min
Maple sausage on a pink plate with breakfast food around it and Pre beef patties

Paleo • Pasture Raised • Halal • Whole30 • 100% Grass Fed & Finished •

Frequently
Asked Questions

  • We only source from New Zealand, Australia, and select farms in the U.S. These regions offer ideal environmental conditions like rainfall & grass variety to ensure year-round pasture raising. We also stay away from places like Brazil where deforestation is a major concern. 

  • We practice the internationally-accepted 5 Freedoms for animal welfare:

    • Freedom from hunger, thirst, and malnutrition

    • Freedom from discomfort

    • Freedom from pain, injury and disease

    • Freedom from fear and distress

    • Freedom to engage in normal patterns of animal behavior


    Stressed meat is tough meat. So, all Pre beef is 100% pasture-raised for a stress-free lifespan. We have strict ossification measurements that ensure the quality of life.

  • In Australia and New Zealand, there are currently no mRNA vaccines that are approved for use in cattle or any other livestock. The vaccines given to cattle in these countries are traditional types of vaccines, such as killed or modified-live vaccines, that have been used for many years to protect cattle from infectious diseases.


    Common vaccines given to cattle in Australia and New Zealand include:

    • Bovine viral diarrhea virus (BVDV) vaccine

    • Infectious bovine rhinotracheitis (IBR) vaccine

    • Bovine respiratory syncytial virus (BRSV) vaccine

    • Clostridial vaccines (e.g., tetanus, blackleg, and pulpy kidney)

    • Leptospirosis vaccine

    • Johne's disease vaccine

    • Botulism vaccine

    In addition, Australia has vaccines available for tick fever and Q fever, while New Zealand has vaccines available for salmonella, rotavirus, and Campylobacter fetus.
    It's important to note that vaccination programs for cattle can vary based on the individual farm's management practices and disease risks, and it's recommended that farmers consult with their veterinarian to determine the most appropriate vaccination program for their herd.

  • We have a whole section of guides for each of our products. You can find that here! And, you don’t see the answer you’re looking for, please email us at reachus@eatpre.com

  • For highest quality and best eating experience upon thawing and cooking, we recommend no more than 6 months for ground beef and no more than 1 year for steaks/roasts.

  • Yes! We are Non-GMO Project Verified. All of our supply is guaranteed non-GMO through third-party audits in Australia, New Zealand, and the United States.

  • If you see the Halal logo on our beef, it is Halal compliant.

    Pre Brands sources halal-certified beef from New Zealand and Australia, which is harvested in accordance with halal standards. We import our beef with Halal certification and process it at our Halal‑certified facility, where all grinding and cutting are performed in accordance with the certification.

    Our beef supply and our processor who cuts our steaks and grinds our ground beef is certified halal. Our brand is not yet certified, which is a documentation and processing procedure. 
     

colorful pastures art
Pre logo with a tagline that says "beef done differently"

Let's Be Friends with Food Benefits

Contact

844-PRE-FOOD

651 W. Washington Blvd, Suite 303
Chicago, IL 60661

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